id-East
Identifying Digital Media Talent in East London
The world is now a digital space with digital media touching pretty well everything we do. Digital media drives new ideas, brings new applications and generates new jobs and new business.
id-East brings new opportunities.
We’re looking for talented young people in East London schools and colleges to take place in id-East 2010. You’ll have the chance to:
• Take part in the id-East student challenge – enter your digital media course work into our competition and awards programme
• Find out more about working in the digital media industry through our programme of master classes and industry visits
• Take part in our on-line Creative Exchange programme
• Showcase your digital media work at our awards event to be held in June 2010
We want digital media professionals to get involved too...could you:
• Run a master class for young people interested in a digital media career
• Host a work place visit
• Provide work placement opportunities for talented young people
• Offer sponsorship or awards.
id-east 2010 will be launched in January 2010. To find out more and register your interest, contact Sarah Williams at The Creative Way (s.williams@uel.ac.uk)
Saturday, 12 December 2009
Thursday, 3 December 2009
Innovation Architecture
Entry by Richard Pyle, Policy & Communications Manager
Yesterday Judy Kenney and I were fortunate to be invited to a meeting at the Work Foundation of their Ideopolis City Leadership Network. This group involved key representatives from local and national government who are charged with some kind of urban development. The speakers were Will Hutton, Barbary Cook (Policy & Business Development Manager at Belfast City Council), and Chris Murray (Director of Core Cities).
Core Cities is a network of England’s major regional cities (i.e. not London) working in the area of economic development. Chris talked about the work their partner cities have been doing identifying the major drivers of regional growth and how areas like planning, public procurement, and skills can all be focussed to effect real economic change. Of particular interest to us was what Chris said about the importance of the creative economy. When asked how he’d spend £10 million right now, he was clear that it would go into developing the creative economy; thus creating the environment to attract people (and money). This really chimes with the work of The Creative Way – matching skills to employment opportunities in the creative industries to drive economic growth in the Thames Gateway. Chris was interested to hear what we were doing as an example of something that’s already happening.
Will Hutton concentrated on one particular element of their Ideopolis Programme – the architecture of innovation. The Work Foundation argues that in order for cities to drive local economic development they have to create a climate of innovation. In identifying what might achieve that climate, they have created “Innovation Architecture”. This concept identifies 6 drivers:
1) Knowledge creation & diffusion
2) Selection and dissemination or research
3) Entrepreneurial experimentation
4) Human capital development
5) Market formation
6) Financial mobilisation
It seems clear that our partnership is well placed to work together to confront these challenges (well the first 4 at least). Indeed much was said about the need for pilot partnerships to look at how these economic drivers can be practically realised. For information on some of our work in these areas, have a look at our website, in particular the section on our Media Skills Project. We’re also in the process of identifying further projects, all of which seem to address this agenda on one or more ways.
Will Hutton told Judy and I that he was off this week to present the Innovation Architecture to Cameron and Osborne (the government’s already seen it). It seems to be gaining some momentum. My only concern is the impact of decisions like this on our ability to realise this agenda.
Yesterday Judy Kenney and I were fortunate to be invited to a meeting at the Work Foundation of their Ideopolis City Leadership Network. This group involved key representatives from local and national government who are charged with some kind of urban development. The speakers were Will Hutton, Barbary Cook (Policy & Business Development Manager at Belfast City Council), and Chris Murray (Director of Core Cities).
Core Cities is a network of England’s major regional cities (i.e. not London) working in the area of economic development. Chris talked about the work their partner cities have been doing identifying the major drivers of regional growth and how areas like planning, public procurement, and skills can all be focussed to effect real economic change. Of particular interest to us was what Chris said about the importance of the creative economy. When asked how he’d spend £10 million right now, he was clear that it would go into developing the creative economy; thus creating the environment to attract people (and money). This really chimes with the work of The Creative Way – matching skills to employment opportunities in the creative industries to drive economic growth in the Thames Gateway. Chris was interested to hear what we were doing as an example of something that’s already happening.
Will Hutton concentrated on one particular element of their Ideopolis Programme – the architecture of innovation. The Work Foundation argues that in order for cities to drive local economic development they have to create a climate of innovation. In identifying what might achieve that climate, they have created “Innovation Architecture”. This concept identifies 6 drivers:
1) Knowledge creation & diffusion
2) Selection and dissemination or research
3) Entrepreneurial experimentation
4) Human capital development
5) Market formation
6) Financial mobilisation
It seems clear that our partnership is well placed to work together to confront these challenges (well the first 4 at least). Indeed much was said about the need for pilot partnerships to look at how these economic drivers can be practically realised. For information on some of our work in these areas, have a look at our website, in particular the section on our Media Skills Project. We’re also in the process of identifying further projects, all of which seem to address this agenda on one or more ways.
Will Hutton told Judy and I that he was off this week to present the Innovation Architecture to Cameron and Osborne (the government’s already seen it). It seems to be gaining some momentum. My only concern is the impact of decisions like this on our ability to realise this agenda.
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